Should convert visitors into ambassadors
Your non profit website design has challenges on multiple levels. It needs to tell the world what your non profit is all about. It needs to convert visitors to your website into brand ambassadors for your brand. It needs to bolster donations from donors and it needs to attract people to join the cause as patrons and volunteers. A great way of doing this is to create a vibrant non profit website design that enhances your brand image. To provide ease of sharing your content, it is important for your non profit website to be fully integrated with social media platforms. This will automatically bring in more traffic when your ambassadors start sharing the content all over social media platforms like Facebook and Twitter. Not only will this bring you more visitors, it will also increase the potential of connecting with prospective donors.
Visual connect via multimedia
Your non profit is active. You love documentation. You have tons of videos and photographs that you want to share with the world. Your non profit website is the right way of doing it. Your non profit website design needs a balance of multimedia including thought provoking content, picture galleries as well as videos the work your non profit has been doing. Total transparency here helps in a big way. It allows your donors to see how their funds are being utilized on the ground making them share more. Live video streaming of your activities, if technology in your area, permits is a great way of sharing your efforts with the world. Carefully drafted articles on your website about your work make people emote and connect with your issues better.
A dedicated page on “Get Involved” allows people how can they join the effort. Creating and mailing out newsletters not only bring people back to your non profit website but also allows them to connect with you emotionally and regularly.