Responsiveness is the key today
Mobile & portable devices are propagating at a phenomenal rate. Your logistics website today needs to maintain a consistent, professional, and enjoyable user experience across devices with different screen resolutions. This includes desktop computers, tablets and smartphones. A logistics website that offers the right kind of mobile user experience is less likely to miss out on a lead as compared to contrary. Responsive web design isn’t a trend any more. It is a must-be. Your logistics website has to offer consumers a beautiful optimized experience regardless of their choice of device. This means you’ll have expanded the reach of your logistics, warehousing, cold stores or moving services.
Builds a feeling of confidence
A great logistics website design needs to make a powerful impact to gain the trust of the prospective customer. A good logistics website that establishes trust goes beyond even gaining new customers. It strengthens your brand credibility. Your prospective customers need to be sure that you as a logistics business are stating the correct facts about what your product can do, providing complete information on your services and capabilities.
You need to provide your phone numbers and emails, your company address, information about your key personnel and testimonials from your customers.
It is also a good idea to include your social profiles in this including Facebook, Twitter, Linkedin and Google+. Social media today goes a long way in establishing trust between your and your customer’s business.
All these factors should be a part of your logistics website design strategy and will create an immense amount of brand recognition as well as customer loyalty.